Greenbelt land is being released for housing every week across England. Councils vote on it, plans are published, homes get built. This is not a fringe activity — it is housing policy working as designed.
And yet for years, coverage of small plot sales called Greenbelt land "worthless", as though the asset itself were the problem. The same newspapers ran both stories at the same time: Greenbelt released for housing here, Greenbelt investors sold a worthless asset there.
Both cannot be true. If Greenbelt release is real and routine — and it is — then the land itself has value tied to that process. What changed was the press treatment, not the asset.
The sites we bought were chosen in high housing-need areas, with the checks done. Buyers were told there was no guarantee of planning permission, in writing, before they paid. Those two facts were reported as a contradiction. They are not.
Business stories are about decisions: where the money comes from, what gets built and what happens next.